Krackt Media
Case Studies

Real numbers.
Real growth.

A closer look at the challenges, strategy, and measurable results behind our favorite projects.

More case studies are on the way as new projects wrap.

Design · RHT

Turning an Astrologer's Brief Into a Brand That Still Reads "Tech"

The Challenge

RHT, an IT company, came in with a constraint most branding briefs don't have: the logo's colors, typography, and core symbolism had already been decided by the client's astrologer, for auspiciousness. The job was making a fixed, non-negotiable set of choices look intentional next to any modern tech brand.

What We Did

We treated the astrologer's inputs as the brand's non-negotiable DNA and designed everything around them — typography pairing, layout system, iconography, and full brand collateral — so the mandated colors and symbols read as a deliberate creative decision.

Where It Stands

A complete brand identity that satisfies both the client's personal requirements and a modern IT company's need to look credible in the market.

Digital Marketing · KJ Barbershop

Running Four Channels as One System for KJ Barbershop

The Challenge

KJ Barbershop is a premium salon in Canada serving men, women, and kids — three very different customer journeys under one roof. Social media, SEO, AI-assisted marketing, and performance campaigns had the kind of problem that shows up when channels are treated as separate checkboxes: inconsistent visibility, and messaging that didn't flex per audience.

What We Did

We rebuilt the approach around one strategy running through four channels — segmenting content and targeting by service line (men's grooming, women's services, kids' cuts) while keeping brand voice and visual identity consistent everywhere.

Where It Stands

Search, social, and paid now work as one coordinated system instead of four disconnected efforts.

Motion Graphics · Traviam

One Consistent Brand, Built From Footage Shot on Three Continents

The Challenge

Traviam sources custom furniture, lighting, and interiors from China, Italy, and Bali, then ships to India, the UAE, Canada, and the UK. The raw material wasn't ours to shoot — it arrived as client-supplied clips from different locations and lighting setups, with no single visual language holding it together.

What We Did

Our edit, color, and post-production process was built to unify that footage — grading, pacing, and structuring clips from three different sources into videos that feel like one brand telling one story.

Where It Stands

A growing library of marketing and portfolio videos that reads as one cohesive Traviam brand across every market it ships to.

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